Let’s Collab
Adam’s Account:
Adam mixes humor and wit to create content that makes the internet smile.
1-part leveraging what’s already trending + 1-part Adam’s sarcastic and casual humor = Building an engaged audience that fuels our family adventures
While partnering with brands, Adam integrates the whole family in creating content that reaches 100 million views each month (August 2025).
Family Account: McLaughlins Making Memories
Instagram.com/mclaughlinsmakingmemories & facebook.com/mclaughlinsmakingmemories
Our family loves to find the balance between adventure and relaxation – we love a good adrenaline rush followed by a day at the beach and an evening in a hot tub.
We’ve built a network of families – some who travel full-time like us and some who are dreaming about their next vacation.
We share content between both Adam’s channel and our family channel, often creating two unique takes around a given experience.
Previous Brand Partnerships:
We strive to create content that forwards the goals of the brands we’re working with. If there’s a particular product or service you want to highlight, then we’re happy to integrate that into our content.
We also respect the “personality” of each brand. Before we agree to work together, we want to be sure that our personalities are a match. If you’re looking for casual, off-the-cuff content with a dose of humor and hint of sarcasm, then we’ll be a great fit together.
A typical partnership will include deliverables like:
- 10-15 live IG & FB stories per day throughout our visit
- Three edited reels within a week of our visit (including tagging or collaborating with your brand and using your requested hashtags)
- 1 blog post as a review of our visit, including links to your website (Our review of…)
- 1 broader target blog post including links to the review post (Things to do with kids in ….)
The investment will depend on the timing, deliverables, and travel requirements (and whether or not there will be coffee and ice cream)
We’re flexible and happy to create a scope that is a win/win.

Halloween For Families, Social + SEO
Hershey Park
Hershey Park, Pennsylvania had a few goals in mind. They wanted to answer the question “Is Hershey Park Halloween good for families?”
There was a perception that the park wasn’t going to be family friendly over this season, so we arrived on opening day of the Halloween season to show family-friendly activities throughout the park, both during the day and after dark!

Clifton Hill Fun Card, Social + SEO
Niagara Falls, Canada
Clifton Hill is the tourist attraction center of Niagara Falls in Canada. With 2 privately held corporations vying for attention on either side of Clifton Hill Street in Niagara Falls, our goal was to show the “Fun Card” attractions as the primary attraction to Clifton Hill.
We created content around the Clifton Hill Fun Card as well as a broader spectrum of “Things to do with kids in Niagara Falls.”

Brand Awareness, Social + SEO
MeowWolf, Santa Fe
If you know, you know, but if you don’t know, you need to learn about MeowWolf in Santa Fe.
This immersive art experience can only be truly understood as an experience, so our goal was to create awareness about MeowWolf’s original location in Santa Fe, New Mexico.

Brand Awareness, Social + SEO
City Museum, St. Louis
Built in an old warehouse and fitted with leftover remnants from around the city of St. Louis, the City Museum is an experience all its own with stairs, ladders, slides, crawl spaces, and unique textures in every direction.
The City Museum specifically wanted to highlight their add-on pass to play their pinball collection, so our content mentioned the pinball wristband add-ons in both subtle and not-so-subtle ways.
Tell us about your project:
Please include details about what you’d like to highlight, what deliverables you have in mind, and your timeframe for working together